When we talk about digital accessibility as marketers, we're talking about intentionally creating an experience that's accessible to as many people as possible. Designing for digital accessibility means many things. This means designing for people with Norway Phone Number List sensory or cognitive impairments. This means designing for people with physical limitations. That means designing for people who rely on adaptive and assistive technologies like screen readers or magnifiers to view digital content. The key is to build accessibility into your digital experience from the start rather than reinforcing it as an afterthought. Below, I've outlined some key Norway Phone Number List accessibility principles to consider when creating your digital marketing materials. Principles for Developers 1. Apply standard HTML semantics
Accessible design starts with standard HTML semantics. Standard HTML allows screen readers to announce elements on the page so the user knows how to Norway Phone Number List interact with the content. When HTML tags without semantic information are used, such as <div> and <span> for visual styling, the browser renders elements as the developer intended, which unfortunately may not be very useful for 'user. Keep in mind that user experience with a screen reader can vary greatly. For example, using <div class=”h1”>Introduction to Semantics</div> or custom coding to Norway Phone Number List override the default browser styles will produce something that looks like a header.
However, a screen reader will only understand or announce the element as a header. Key points to remember Use standard HTML whenever possible so that screen readers retain structure and content when reading aloud. Use structural elements to Norway Phone Number List group elements together and to create separate regions on a page, such as the header, navigation, main, and footer. Screen readers recognize these structural elements and announce them to the user and allow further navigation between elements. 2. Enable Keyboard Navigation All websites must be keyboard accessible, as not all consumers can use a Norway Phone Number List mouse or view a screen. In fact, according to WebAIM Low Vision,