The most important messages your recipients will receive. Whether you're confirming a purchase or validating a registration, these emails need to arrive in your customers' inboxes. Don't let it hurt you, but even the simplest confirmation email is 8 times more sought after and liked than your best creative newsletters. Transactional emails (like a confirmation email) receive incredibly high open and engagement rates. Why? Because they generally have greater deliverability, more personalized and actionable content, and were initiated by the user in some way. But not all confirmation emails are created equal. A few succeed and deliver an amazing on-brand experience, and many get by with the bare minimum.
If you want to join the proud few and deliver top-notch communications to your recipients with every email you send, this article is for you. We've written company mailing list this article to give you a comprehensive overview of all things confirmation email. We'll talk about what confirmation emails are, best practices, and even share a few of our favorite examples and free templates.
But first: what is a confirmation email? What is a confirmation email? A confirmation email is a transactional email sent automatically to your recipients to confirm an action they have taken. Here are some common types of confirmation emails:registration or registration validation email: an email sent when a visitor to your website registers for an event, subscribes to your newsletter, or registers for a webinar. Order confirmation email: an email sent to your customers after they've made a purchase to verify their order details. It serves as a record and receipt for your customers, as well as confirmation that you received their order. Shipment confirmation email: an email sent to let your customers know when an item has shipped and when they can expect to receive it