Example: another keyword program Our data analyst indicates that he wants to use a different keyword research program . I’m responsible for the budget, but I don’t have the time (and I don’t feel like it if I’m honest) to really delve into it. So I don’t need an extensive overview in which all kinds of solutions are compared. I just want advice from the data analyst, a brief point-by-point explanation of why he advises that, an equally brief, point-by-point explanation of any drawbacks, and an overview of the costs. In this case, you can even send it in an email.

Then I know enough to mobile phone number list say ‘yes’ or ‘no’. 3. Write reader questions for a progress report Your manager probably wants to keep a finger on the pulse of both projects current affairs. This is possible with a periodic progress report. It doesn’t have to contain all the ins and outs. Questions to which the reader expects an answer are: What results/milestones have we achieved? What stands out? What’s not going well? What is the reason? What are the possible consequences for the end result, planning, costs, etc.? Example: the performance of the website Our online marketers continuously monitor the performance of our website.

I myself receive a progress report once every three months. I find that often enough, because if there are urgent matters, the marketers will of course immediately sound the alarm. The report consists of an A4 with key figures, including comparison with the previous period and the same period last year. Everything in infographics. Sometimes supplemented with a point-by-point summary of the things that stand out to the data analyst. Do I have questions that require additional data? Then that extra data is easily found. That is clearer than sending all kinds of in-depth data as standard as a precaution.